What I do
Create engaging content, adapt to trends, and optimize for platform algorithms.
Portfolio · 2026
YEOH
YEE PENG
Self‑motivated digital marketer with hands‑on experience in social media content, short‑form video, and trend adaptation. CapCut · Canva · TikTok · Instagram.
About
Digital Solutions connects to your hands-on work in social media and marketing campaigns.
I’m energetic, versatile, and thrive in fast‑paced environments. Comfortable owning both organic and paid campaigns, and recognized for clear communication and delivering measurable results.
- #SocialMedia
- #ShortFormVideo
- #CapCut
- #Canva
- #TikTok
How I work
Data‑informed, collaborative, and always iterating to boost brand visibility.
Toolbox
CapCut, Canva, Meta Ads Manager, TikTok, Instagram, Rednote (Xiaohongshu).
Education
2024—2026
Bachelor in Marketing (Hons)
Tunku Abdul Rahman University of Management and Technology
- AI and Digital Marketing
- International Marketing Strategy
- Product Innovation
2022—2024
Diploma in E‑Marketing
Tunku Abdul Rahman University of Management and Technology
- Introduction to E‑commerce
- Social Media Marketing
- Marketing Research
Experience
KOL Marketing Intern
Ads On Marketing · Cheras, Selangor · Oct 2025—Jan 2026- Assisted in content planning and execution for KOL marketing campaigns.
- Prepared campaign performance reports for client review.
- Supported team during on-site marketing events.
Part‑Time Digital Marketing
Perfect Skin · Bukit Jalil, Kuala Lumpur · Aug 2024—Oct 2025- Created engaging content for Xiao Hong Shu and Instagram.
- Utilized video content effectively to enhance viewer engagement and retention across platforms.
- Enhanced company image through strategic monitoring and response to social media feedback.
Live Host Assistance
Evon Secret · Greenlane, Penang · Feb 2023—Aug 2023- Facilitated audience engagement by responding to comments, answering questions, and keeping conversations positive and on-topic.
- Provided seamless support to the live host in real-time, including managing technical issues or questions that arise during sessions.
- Elevated brand by designing and promoting Facebook, Instagram, and website, creating an exceptional shopping experience.
Projects
A selection of projects showcasing my expertise in digital marketing, influencer collaboration, and social media content creation.
University Project
Diploma Project
Timzizi Dessert
Online dessert business on ibell platform with Instagram presence.
Instagram View Project →
Degree Project
Yooca Playground
AI and digital marketing project promoting a pre-launch game.
Instagram Reels View Project →Internship Project
Souper Tang x Jestinna Kuan
Mega influencer collaboration for CNY campaign.
Instagram View Project →
Souper Tang x Rednote KOC (1)
KOC collaboration for Souper Tang CNY campaign.
Xiaohongshu View Project →
Souper Tang x Rednote KOC (2)
Continued KOC collaboration on Xiaohongshu.
Xiaohongshu View Project →
Bio-essence x jesline510
Bio-Bright series product review with jesline510.
Instagram Reels View Project →
Bio-essence x shuhan.621
Bio-Bright series review on Instagram Reels.
Instagram Reels View Project →
Part-time Project
Skills
- Social Media Strategy
- Meta Ads (Paid & Organic)
- Live Streaming & Engagement
- Customer Communication
- Content Creation
- Copywriting
- CapCut
- Canva
Languages
MandarinProficient
EnglishIntermediate
MalayBeginner
Awards
-
President's List
Academic excellence recognition.
-
TAR UMT Soft‑skill Competency Gold
Outstanding soft skills and leadership.